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SEMISUMO
WHO: All hair types and textures, especially medium to coarse.
WHAT: A pomade that’s strong on shine and soft on hold. Provides workability and definition without weighing hair down, and controls frizz.
WHEN: Use on medium to long hair after a blow dry to calm strands and tame frizz. Smooth into an updo to add polish and definition. Use on short hair for detailing.
HOW: Spread through fingers, work through dry hair to tame, define, detail and add shine.
KEY INGREDIENTS
Microcrystalline Wax defines
Canola Oil and Cocos Nucifera (Coconut) Oil shine and lustre
Beeswax a natural antioxidant that adds hold and flexibility – and controls moisture
Canola and Coconut Oil adds shine